ABOUT EDRINGTON WEBB TRAVEL RETAIL AMERICAS
Edrington and World Equity Brand Builders (WEBB) have announced the formation of a new joint venture: Edrington Webb Travel Retail Americas.
The two companies announced in August 2014 that they were in exclusive discussions about a distribution partnership for the travel retail channel in the Americas, including Canada, and the Caribbean.
Edrington Webb Travel Retail Americas will launch operations on January 16 2015, replacing Edrington’s previous distribution agreement with Rémy Cointreau Travel Retail Americas, which ends on January 15th.
WEBB has represented Edrington’s brands in the Caribbean for four years. The new company will combine the Edrington portfolio of The Macallan, Highland Park, The Famous Grouse, Cutty Sark, Brugal rum and Snow Leopard vodka with WEBB’s portfolio of Disaronno, Tito’s Handmade Vodka, Armand de Brignac, Licor 43, The Glenrothes and Tia Maria, as well as wines including Cupcake Vineyards Ramon Bilbao, Luc Belaire and Mionetto.
“The travel retail channel in the Americas and the Caribbean represents nearly a quarter of total duty free spirit volumes worldwide, with more than 5 million cases of spirits per year,” says Edrington. “Including airport duty free stores, cruise lines and border stores, it has an estimated annual value of more than $1 billion.”
The Edrington Webb joint venture follows the creation in October of Edrington’s new global travel retail business in Singapore. Led by Tellis Baroutsis, the unit will increase Edrington’s focus on this growth channel.
Juan Gentile, Edrington’s area director for the Americas said: “The creation of Edrington Webb will expand our reach and bring us closer to customers and consumers in this valuable and dynamic market.
ABOUT PERNOD RICARD AMERICAS TRAVEL RETAIL
Pernod Ricard Americas Travel Retail (PRATR) is the premium spirits and wine supplier throughout duty-free and domestic markets of the Caribbean and Central America regions.
PRATR covers all traditional duty-free channels in the Americas. These include airport stores, international border stores, diplomatic stores, cruise boat duty-stores and on-board consumptions, airlines duty-free sales and on-board consumption, and free zone sales in some markets in Central America.
PRATR is responsible for the Pernod Ricard portfolio in the domestic markets of the Caribbean (excluding Cuba) and Central America regions. It operates through a wholly owned subsidiary in Dominican Republic (Pernod Ricard Dominicana) and 3rd-party distributors in other territories.
All these markets are supported by a dedicated commercial force team, a brand and trade marketing team, and the support of finance, customer service, legal and human resources departments.
The Pernod Ricard Group, produces, imports and markets some of the nation’s most prestigious spirits and wine brands. Its leading brands include such prestigious spirits as ABSOLUT® Vodka, The Glenlivet® Single Malt Scotch Whisky, Chivas Regal® Scotch Whisky, Jameson® Irish Whiskey, Seagram’s Extra Dry Gin®, Beefeater® Gin, Plymouth™ Gin, Martell® Cognac, Malibu® rums, Kahlúa® Liqueur, Hiram Walker® Liqueurs, Pernod® and Ricard®; such superior wines as Jacob’s Creek® and Brancott Estate®; and such exquisite champagnes and sparkling wines as Perrier-Jouët® Champagne, G.H. Mumm™ Champagne and Mumm Napa® sparkling wines.
EDRINGTON WEBB BRANDS
THE FAMOUS GROUSE
TITO’S HANDMADE VODKA
ARMAND DE BRIGNAC
BUFFALO TRACE BOURBON
EAGLE RARE BOURBON
FIREBALL CINAMON WHISKEY
PADDY’S IRISH WHISKEY
PERNOD RICARD BRANDS
SEAGRAM’S IMPERIAL BLUE
CAMPO VIEHO RISERVA